SaaS & B2B Software
The Anatomy of a Deceleration: How BigCommerce’s Fall Offers a Masterclass in B2B Realities
Executive Overview Six years ago, BigCommerce stood proudly as the undisputed credible runner-up to Shopify in the booming ecommerce software landscape. It was not merely a niche player…
The Death of the Partner Era: Inside the Bitter Breakup Between ServiceTitan and Podium
Executive Overview For nearly a decade, the symbiotic relationship between home-services titan ServiceTitan and communication layer Podium seemed unbreakable. For nine years, Podium acted as the frontline marketing…
The Ultimate Executive Blueprint: How to Know If You’ve Hired a "Good Enough" VP—Before It Costs You a Year
Executive Overview For startup founders and early-stage CEOs, hiring executive leadership is one of the highest-stakes gambles in the corporate world. Move too slowly, and the business stalls…
The Inevitable Pivot: Why Tech’s Biggest Product-Led Companies Are Embracing the Sales Machine
Executive Overview For the better part of the last decade, the tech industry’s operating gospel was simple: build a brilliant product, throw it on the internet, and let…
The AI Megadeal Era: Inside SpaceX’s $60B Acquisition of Cursor, Stripe’s Binge, and the Math Behind $600B in Revenue
By Tech & Financial Wire Published following a heavy-hitting session of 20VC x SaaStr featuring Harry Stebbings, Rory O’Driscoll, and Jason Lemkin. Executive Overview The artificial intelligence boom…
Decoding the SaaS Sales Funnel: What Constitutes a Healthy Demo Conversion Rate and Why the Metrics Can Lie
Executive Overview In the high-stakes ecosystem of Software-as-a-Service (SaaS) startups, metrics govern every facet of operational strategy, investor relations, and team morale. Among the myriad Key Performance Indicators…
